Interesting thread about how the convenience and speed of online commerce are raising expectations at retail.

A variant of this came up around the office the other day - have people learned to expect higher or lower costs as a result of technology? We accept paying a fee to use an ATM, but expect free shipping.
What does this mean for pricing of automated services such as our online creative customization technology? Can we charge more 'cause it's better, or do people expect things to be free when a machine is doing the work?

Adverlab post
Retail Media News piece