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The Journal of Computer-Mediated Communication has posted a series of articles focusing on social media topics.
Warning: if you're allergic to Academic Journalese, proceed no further.
Sample abstract:
Mobile Social Networks and Social Practice: A Case Study of Dodgeball
Lee Humphreys
Dodgeball is a mobile social network system that seeks to facilitate social coordination among friends in urban public spaces. This study reports on the norms of Dodgeball use, proposing that exchanging messages through Dodgeball can lead to social molecularization, whereby active members experience and move through the city in a collective manner.