Nice short piece on Advergirl - Four Rules for Career Success:
- Never be silent in a meeting. You're there for a reason. Participate. Add value. Take notes.
- Always build trust. Demonstrate that you understand the business - the entire business, not just your department - and your boss's painpoints. Take actions that show you're a responsive steward of the business, the brand and your boss's sanity.
- Keep generating ideas. New ideas. Fresh perspectives. Not just words/pictures/projects/research or whatever the details of your job description mandate.
- Learn to read a room. Nothing will get you farther in business than empathy. Stop talking when eyes glaze. Offer solutions when brows crease. Pay attention to all the nonverbal feedback coming your way and act on it.
Hmm... seems like posting to a blog could cover lot of this, eh?
- Bloggers are speaking up, not being silent, by the very act of blogging.
- A well-considered post demonstrates understanding of what's important to the business and readers, even if the blogger is just noticing something and saying "Hey, look at that!"
- The best bloggers notice several things at once and connect them on the fly - a great way to generate new ideas.
- Empathy is the toughest one - how can we tell if our posts are connecting with anyone? Comments? Trackbacks? All too vulnerable to spam. Do editors and writers have ways of putting themselves in the reader's shoes? Instinctively I think they do, but I have no empirical evidence for this. Maybe it's what happens in the revision process?
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