Here's a rundown on some well-made Flash sites, along with some useful guidelines on how to avoid Stupid Flash Tricks.

Sample:

Long texts shouldn’t be embedded in Flash movies, because it’s harder (if possible at all) to work with the embedded text once you need to. Cubamoon is a perfect example of how this is done wrongly. The completeness of the design is enviable, its beauty irresistible, Flash-effects are stunning. However it’s really hard to work with the content of the site. Visitors can’t open links in new windows and the text can’t be selected and copied.

Here's one they like:


Visiting the agency’s web-site you actually visit their agency. Clean images, great use of video features.
Smashing Magazine link